4.8 stars from 12,322+ reviewers

2 Gummies. Calmer Days. Better Sleep.

Thoughtfully designed with 21 superfoods and 9 essential vitamins kids' often lack to support balanced behavior, stable moods, healthy sleep and optimal development.*

Unlock Better Nutrition 🍊💊
Exclusive First Day 45 Day Money Back Guarantee**
Alyssa Blossom
My son is VERY picky but gets so excited to eat these. I unfortunately tried hiya first & wasted money because he would not eat them. I love that these are a gummy soft chewable.
Alyssa Blossom
Hero image

Thoughtfully designed with 21 superfoods and 9 essential vitamins kids' often lack to support balanced behavior, stable moods, healthy sleep and optimal development.*

Hero image
Unlock Better Nutrition 🍊💊
Exclusive First Day 45 Day Money Back Guarantee**
Alyssa Blossom
My son is VERY picky but gets so excited to eat these. I unfortunately tried hiya first & wasted money because he would not eat them. I love that these are a gummy soft chewable.
Alyssa Blossom

Target 6 Symptoms of Nutrient Deficiencies with Just 2 Daily Gummies

Target 6 Symptoms of Nutrient Deficiencies with Just 2 Daily Gummies

Stressed Face Icon

Stress & Mood Swings

With Vitamin B6 for mood regulation and Vitamin B12 for energy balance, these gummies help support emotional stability.*

Difficulty Concentrating

With Vitamin B2 for focus support and Vitamin B1 for brain health, these gummies help kids stay focused and attentive, supporting cognitive function and clarity.*

Sugar Cravings

Vitamin C and Vitamin B6 contribute to balanced energy levels, which can help reduce the body’s cravings for quick energy sources like sugar.*

Weakened Immunity

With immune-supporting Vitamin C and D3, plus key B vitamins that help keep their systems running smoothly. Our formula helps build a strong foundation to tackle whatever the day throws at them.

Poor Sleep Habits

Vitamin D3 and Magnesium work together to encourage restful sleep, so kids wake up refreshed and ready to conquer their goals.*

Picky Eating

Vitamin A and Vitamin B9 support cell growth and development, helping to fill in nutritional gaps that teens may have when they only want junk food or continue to skip meals.*

Shop Now
45-Day Money Back Guarantee

Delivering The Nutrients a Growing Kid Needs

How This Helps*

When kids melt down, snap, or can't hold it together it's easy to blame the phase. But the brain needs specific nutrients to regulate emotions. When those run low, kids literally can't manage their reactions.

🧠 Methylfolate (not folic acid) — the bioavailable form that supports neurotransmitter production regardless of genetic variation

⚡ Vitamin B6 — plays a direct role in how the brain produces serotonin and dopamine

🫐 21 organic superfoods — delivers whole-food nutrients that support healthy brain development

The "No Junk"™ Kids’ Multi

The "No Junk"™ Kids’ Multi Daily Gummies For Improved Mood & Behavior

Deliciously nutritious daily multivitamin gummies packed with 21 organic superfoods and 9 essential vitamins.

Flavor: 🍓 Strawberry & 🍊 Orange

Enhanced Nutrition & Immunity Enhanced Nutrition & Immunity
95%

of parents say First Day vitamins support their child's overall health & immunity.†

Improved Behavior Improved Behavior
83%

of customers say First Day vitamins support their child's overall mood & behavior.†

Better Sleep Routines Better Sleep Routines
82%

said these vitamins are improving their child's overall bedtime routines & sleep quality.†

Delivery Frequency

Original price $39, strikethrough
Sale price $23.40

$25.00 Gift for orders +$75 (FREE)

$5.00 Shipping (FREE)

Cancel anytime, no questions asked

Lowest Price Anywhere!

Original price $39, strikethrough Sale price $27.30
with code FIREWORKS
Price $39

You're missing out on free shipping!

You're 87% less likely to build a healthy habit without subscribing. You can cancel anytime!

Higher Cost

Quantity

30 Servings Per Bottle

Enjoy free shipping on your first subscription month.

Unlock Your Free Gift

12 Servings of Electrolyte Drink Mix For The Whole Family.

Rapid Hydration Electrolyte Support - Gift
Original price $25.00, strikethrough Sale price FREE

You are $75 away, keep going!

Dietary supplement container for kids daily focus brain support with a gummy bear on a white background

Kids' Daily Focus Brain Support

Support for focus, learning, and behavior.

Original price $49.00, strikethrough Sale price $29.40
0
Colorful cylindrical container of 'first day' kids dietary supplement gummies on a white background

Kids' 3-in-1 Pre+ Post+ Probiotic

To support immunity, digestion, and oral health.

Original price $49.00, strikethrough Sale price $29.40
0
A container of First Day Life Inc. Kids’ Nighttime Reset Magnesium Add-On, labeled “No Junk,” is shown with two red gummies. The packaging is blue and purple and reads no melatonin hormones.

Kids’ Nighttime Reset Magnesium

Melatonin-free support for relaxation & sleep.

Original price $39.00, strikethrough Sale price $23.40
0
Subtotal
Original price $78, strikethrough Sale price $49.92

You are saving a total of $48.08!

The "No Junk"™ Kids’ Multi (2x)
Original price $78, strikethrough Sale price $49.92
Shipping
Original shipping price $5.00, strikethrough Free shipping
money back guarantee
1 million customers
secure checkout
Ingredients

We are thoughtful about the ingredients we select, use REAL organic fruits & vegetables, and keep out long lists of ingredients that can't even be pronounced.

Organic Superfoods Blend: Apple, Kale, Broccoli, Spinach, Carrot, Parsley, Beet, Green Cabbage, Raspberry, Blueberry, Strawberry, Tomato, Aronia Berry, Chlorella, Maca, Moringa, Reishi Mushroom, Cordyceps Mushroom, Lion's Mane Mushroom, Turmeric, Ginger.



Other Ingredients: Tapioca Syrup‡, Cane Sugar‡, Water, Pectin, Citric Acid, Natural Flavors, Superfood Powdered Blend‡ (Apple‡, Kale‡, Broccoli‡, Spinach‡, Carrot‡, Parsley‡, Beet‡, Green Cabbage‡, Raspberry‡, Blueberry‡, Strawberry‡, Tomato‡, Aronia Berry‡, Chlorella‡, Maca‡, Moringa‡, Reishi Mushroom‡, Cordyceps Mushroom‡, Lion's Mane Mushroom‡, Turmeric‡, Ginger‡), Carrot and Blackcurrant and Red Bell Pepper Juice for Color.
‡Organic

Free From The Top 9 Allergens: We are dairy-free, soy-free, egg-free, gluten-free, peanut-free, tree nut-free, fish-free, shellfish-free, and sesame-free.
Supplement Facts
Supplement Facts
Subscription Details

You'll receive a stylish refillable bottle on your first order, then receive our eco-friendly refill pouches every 30 days on a physician-recommended schedule.

Plus, you'll receive these benefits:

  • Savings every single month.
  • Free shipping on your first order.
  • Easy management - skip or pause whenever you need.
  • VIP access to sales, gifts, early access & more.
  • Cancel anytime.
This Product is For Kids Ages 4 - 12
ToddlersAges 2 - 3
TeensAges 13 - 17
Multivitamin gummy container with &
Nutrition, made easy. Take the stress out of mealtime and fill nutrition gaps with a routine so tasty, your kids will forget it&
In just 2 yummy gummies, give your kids the essential nutrients they desparately deserve today. Vitamin C, Vitamin D3, Vitamin B2, Vitamin B6, Vitamin A, Folate, Vitamin B1, Vitamin K2, Vitamin B12.
Nutrition never tasted so good with our blend of 21 organic superfood fruits and veggies and nine critical nutrients in just two gummies. No fake sugars and developed based on 35,000 scientific studies.
First day has sold 55 million gummies in 2024 because of it&
93% of kids don&
Trusted by over 800,000 parents. 97% of customer prefer First Day over other vitamin brands they&
Better health for the whole family. Featuring 3 customer reviews about how much the kids love the taste.
New packaging to better reflect what&
Kids Multivitamin Nutrition Label and Supplement Facts.

🚨 Due to the high demand, July has a very high risk of selling out!

Claim Yours Now!

Life Changing Results from Doctors and Real Customers

Dr. Lei Chen

"These vitamins are exactly what I recommend to parents looking for quality nutrition."

Dr. Lei Chen

MD, MHS at Yale University

Video thumbnail
Collage of Women Reviews
Diana V.

"These are the best tasting vitamins I ever purchased. It feels like I am having a treat. These are the only ones so far that my kids like too."

Diana V.

Verified Purchaser

Video thumbnail

"A revolutionary approach to children's health."

As seen on

Dr. Ed Giovannucci

"We choose partners carefully, and First Day’s dedication to research, formulation integrity, and transparent quality practices makes them a brand we’re proud to align with."

Dr. Ed Giovannucci

MD, MPH, ScD at Harvard University

Video thumbnail
95%
of parents see

improved health & wellness

95%
82%
of kids ask for

their vitamins daily

82%
97%
customer

satisfaction rate

97%

Benefits You Don't Want To Miss Out On

We've crafted a formula specifically for kids ages 4–12, using carefully selected vitamin forms their bodies can actually absorb. No artificial sweeteners, no megadosing, no shortcuts.

Our ingredients are chosen to close the nutrient gaps that show up in real kids with real diets, the picky eaters, the chicken nuggets every meal, the kids who won't touch a vegetable.

Shop Now
- Leann Poston M.D, M.Ed, MBA, Pediatrician and Medical Educator

"When I choose vitamins, I consider their quality and safety records, ingredients, dosage, and testing protocol. First Day has created an excellent supplement for teens."

- Leann Poston M.D, M.Ed, MBA, Pediatrician and Medical Educator
Behavior

Behavior

Methylfolate and Vitamin B6 support the neurotransmitter production that helps kids regulate emotions and reactions.*

Focus & Attention

Focus & Attention

Vitamins B1, B2, and B6 support brain signaling, nerve function, and the cognitive pathways needed to stay on task.*

MTHFR & Folate Support

MTHFR & Folate Support

First Day uses methylfolate, not folic acid — the bioavailable form that works for all kids, including the 40% whose bodies can't convert folic acid.*

Why We Are the Top Kids' Multivitamin

Why We Are the Top Kids' Multivitamin

Fights Hidden Hunger

80% of children don't eat enough fruits and veggies, contributing to a nutrient deficiency known as hidden hunger. Our gummies fight hidden hunger with essential nutrients critical to development.

Developed Alongside Harvard & Yale Scientists

Our product was crafted with input from leading scientists at Harvard and Yale, combining the latest research with high-quality ingredients to deliver a multivitamin parents can trust.

Backed by Modern Science

Vitamin B6 supports natural energy regulation, promoting healthier sleep patterns and making it easier for kids to get restful sleep.*

Pediatrician-Approved

Recommended by pediatricians, our multivitamin is designed to meet the unique needs of your family ensuring they get the support they need from a trusted source.
A blue circle with a white check mark in the center, surrounded by a scalloped edge, resembling a verification badge.

Clean Label Project® Purity Award

Our products were independently tested by Clean Label Project® for harmful chemicals like heavy metals, pesticides, and plasticizers, exceeding typical industry practices.

Ingredients Sourcing and Dosage

We source each ingredient with care, choosing only the highest quality vitamins and minerals. Our dosage is tailored for teens, providing safe and effective support without risking overuse or unwanted additives.

Start Today
45-Day Money Back Guarantee
Logo

Why Should You Choose First Day?

Made for modern families living on modern diets, we’re here to fill the nutrition gaps that today’s food often leaves behind.

First Day
Other Multis
Clean Label Certified
Research Backed
Surprise Gift with Purchase
No Fillers or Fake Ingredients
Vegan, Gluten-Free, Non-GMO

1 in 3 Families Have A Nutrient Deficiency.

I created First Day to address the massive concerns with todays diet and it's negative effects on our families.

  • The Average Person Consumes 52 Credit Cards’ Worth Of Microplastics Every Year.
  • Artificial Food Additives Are Found In 59% Of Foods Today
  • Fresh Fruits & Veggies Have Lost Up To 73% Of Their Nutrients

After learning about the massive amounts of sugar that were in typical kids multivitamins I reached out to 2 of the top researchers at Harvard and Yale. I explained my story to them, how I wanted to revolutionize the vitamin industry. After consulting with these experts to help us carefully formulate our vitamins, we are now a best selling multivitamin nationwide.

That's why we’re so confident First Day will help you get the results you want. If within the first 45 days you find yourself not completely satisfied, we’ll give you your money back - no questions asked.

Try Now
Hero image
Hero image

I created First Day to address the massive concerns with todays diet and it's negative effects on our families.

  • The Average Person Consumes 52 Credit Cards’ Worth Of Microplastics Every Year.
  • Artificial Food Additives Are Found In 59% Of Foods Today
  • Fresh Fruits & Veggies Have Lost Up To 73% Of Their Nutrients

After learning about the massive amounts of sugar that were in typical kids multivitamins I reached out to 2 of the top researchers at Harvard and Yale. I explained my story to them, how I wanted to revolutionize the vitamin industry. After consulting with these experts to help us carefully formulate our vitamins, we are now a best selling multivitamin nationwide.

That's why we’re so confident First Day will help you get the results you want. If within the first 45 days you find yourself not completely satisfied, we’ll give you your money back - no questions asked.

Try Now