Give Them Love
That Lasts.
Around 50% of children worldwide experience nutrient gaps. First Day helps close that gap with family-designed vitamins and minerals.
Best Sellers
The "No Junk"™ Kids’ Multi
Daily nutrition to support mood and behavior. Ages 4-12.
The "No Junk"™ Teens’ Multi
Supports nutrition to help teens stay motivated. For ages 13+.
The "No Junk"™ Women’s Multi
All day support for women. Ages 18+
The "No Junk"™ Men’s Multi
Power-packed nutrition for men. Ages 18+
The "No Junk"™ Toddlers' Multi
Created specifically for 2 & 3 year olds to supplement nutrition during their fastest-growing years.
Kids' 3-in-1 Pre+ Post+ Probiotic
Support digestion, immunity, and oral health. Ages 4-12.
Teens' 3-in-1 Pre+ Post+ Probiotic
Helps support the gut microbiome to support skin health & immunity. Ages 13+
Women's 3-in-1 Pre+ Post+ Probiotic
A combined pre+ post+ probiotic gummy to support gut health, immunity and vaginal health. Ages 18+
Men's 3-in-1 Pre+ Post+ Probiotic
Aids in muscle strength & power while helping improve digestion & immunity. Ages 18+
Toddlers' 3-in-1 Pre+ Post+ Probiotic
For softer, easier to pass stools & improved immunity. Ages 2-3.
Kids' Daily Focus Brain Support
Helps support focus and learning. For kids ages 4+.
Teens' Daily Focus Brain Support
Supports memory & attention. For teens ages 13-18.
Women's Daily Focus Brain Support
Helps provide focus and calm mental energy. For women 18+.
Men's Daily Focus Brain Support
Bolsters focus, memory and mental clarity. For men 18+.
Kids’ Nighttime Reset Magnesium
For easier bedtimes and more restful sleep. Ages 4-12.
Teens’ Nighttime Reset Magnesium
Supporting calmer nights & restful school days Ages 13-17.
Women’s Nighttime Reset Magnesium
Relax before bed and enjoy restorative sleep. Ages 18+
Men’s Nighttime Reset Magnesium
Nighttime relief from stressful work days. Ages 18+
Kids' TLC Starter Pack
Daily nutrition plus support for digestion, gut health & immunity.
Men's Power-Up Starter Pack
Perform your best with enhanced nutrition & muscle strength.
Teens' Defense Starter Pack
Supplements nutrition while also supporting skin health & immunity.
Women's Wellness Starter Pack
Helps combat exhaustion while promoting gut health, immunity and vaginal health.
Teens' Dream Team Starter Pack
Nutritional support for motivated days and calm nights. Ages 13+
Women's Dream Team Starter Pack
Helps fight daytime exhaustion and nighttime stress. Ages 18+
Kids' Dream Team Starter Pack
Day and night support for growing kids. Ages 4-12.
Trusted By Experts And Families Like Yours
"They work closely with Dr. Lei Chen, MD, MHS at Yale University. He is a professor and a practicing pediatrician in emergency medicine."
"First Day is committed to its No Junk standard, meaning no dyes, fillers, or fad ingredients."
of parents see
improved health & wellness
95%
of parents notice
better mood & sleep
82%
of customers prefer
First Day to other brands
97%
Hidden Hunger, Revealed
Scientific studies have discovered an alarming nutrient decline, called Vanishing Nutrients, in modern fruits and veggies caused by factory farming, environmental damage, and modern food storage techniques. This combination of poor eating habits and low-nutrient produce has created the perfect storm of worldwide hidden hunger.
The "No Junk"™ Multivitamins
Designed using modern science, not outdated methods, for each individual in your household. Containing a blend of 21 organic superfoods, these daily gummy multivitamins are the perfect start to your day!
Why Choose First Day?
Made for modern families living on modern diets, we’re here to fill the nutrition gaps that today’s food often leaves behind.
Your Family's Health Can't Wait Another Day
Every day without the right nutrients is a missed opportunity. Give your family the support they need now, with nutrients for everyday health.
