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Preferred by 800,000+ Families Worldwide
The Science–Driven Gummy Vitamin That's Redefining Toddler Nutrition
Packed with a blend of 21 organic superfoods and 10 essential vitamins critical to toddler development, our toddler multivitamin supports brain development, physical growth, strong immunity, and healthy eating habits.*
45 Day Money-Back Guarantee**
"A smarter, simpler way to support your toddler’s health."
"One of the ONLY vitamins designed for two to three-year-olds"
Target 6 Symptoms of Nutrient Deficiencies
with Just 2 Daily Gummies
Target 6 Symptoms of Nutrient Deficiencies with Just 2 Daily Gummies
Delayed Development
Choline and B vitamins support brain and nervous system development – key for language and learning. Yet over 50% of toddlers don’t get enough choline.*
Poor Appetite
Low levels of B vitamins, especially B1 and B6, can affect appetite and energy. Our blend helps fuel your toddler’s natural hunger and supports better eating patterns.*
Weakened Immunity
With immune-supporting Vitamin C and D3, plus key B vitamins that help keep little systems running smoothly, our formula helps build a strong foundation for toddler wellness.*
Stunted Growth
Vitamin D3 and Vitamin K2 work together to support bone development, while essential nutrients like B vitamins help the body turn food into growth-fueling energy.*
Trouble Sleeping
Vitamin D3 helps regulate melatonin, the hormone that controls sleep cycles. Combined with B6, it supports calmer bedtimes and better rest for growing toddlers.*
Frequent Outbursts
Moodiness and outbursts can be linked to nutrient deficiencies. B vitamins like B6, B12, and folate support emotional regulation and help toddlers navigate big feelings with more ease.*
45 Day Money-Back Guarantee**
The "No Junk"™ Toddlers' Multi
Give your toddler the nutrition they need to fight the effects of Hidden Hunger with just 2 delicious gummies a day!*
Formulated specifically for 2 and 3-year-olds.
Learn about the Hidden Hunger Crisis and Vanishing Nutrients:
Hidden Hunger: the health crisis affecting MILLIONS of toddlers, even in the US...
Many toddlers are suffering from something completely invisible from the human eye. UNICEF (The United Nations Children's Fund) has called this discovery "Hidden Hunger" – used to describe nutrient deficiencies.
This hidden problem is tied to (not so hidden) symptoms. Deficiencies are often linked to challenges around growth, immunity, and developmental delays, impacting their overall health and development.
Our solution makes it easy – no more worrying that your toddler will say ‘no’ to these delicious vitamins. Just two daily gummies, jam packed with essential nutrients, help address common symptoms of nutrient gaps that can impact your toddler’s well-being.
Vanishing Nutrients: the reason why even toddlers with balanced diets might not get the nutrients they need...
Studies are revealing shocking declines in nutrient levels across crops. Scientists are calling this worldwide crisis Vanishing Nutrients.
From soil depletion to global warming, our food is losing its nutritional punch. In fact, a recent study from Scientific American revealed that one would need to eat EIGHT oranges today to get the same amount of nutrition that our grandparents would have gotten from ONE.
To make up for nutrient gaps, we need more than just "good food". Because our toddlers grow fast! And they need steady, reliable nutrition to keep up.
Raising the Bar on Toddler Nutrition
Designed Just For Toddlers
This multi was designed just for 2 and 3 year olds. Other brands don’t differentiate between 2 year olds & 12 year olds, even though their bodies and needs are so different! Our formula contains essential nutrients and doses specific to a toddler stage, diet, and size.
For example, because choline is essential in the first 3 years of life and deficient in 50% of toddlers, our Toddler Daily Supercharge contains 10mcg of choline in just 2 gummies. It’s nutrition designed for toddlers because their needs aren’t just smaller, they’re different.
Safety Tested for Toddler Eating
Our toddler gummy is designed with little ones in mind. Which means we’ve gone above and beyond to address something all parents worry about – choking.
Unlike other brands, our gummies have been rigorously tested by a 3rd Party Quality Assurance Provider that evaluated potential airway obstructions and oral motor patterns of toddler eating habits.
Fights Hidden Hunger
80% of toddlers don't eat enough fruits and veggies, contributing to a nutrient deficiency known as hidden hunger. Our gummies fight hidden hunger with 10 essential nutrients critical to toddler development.
Pediatrician-Approved
Recommended by pediatricians, our multivitamin is designed to meet the unique needs of growing toddlers, ensuring they get the support they need from a trusted source.
Backed by Modern Science
Vitamin B6 supports natural energy regulation, promoting healthier sleep patterns and making it easier for kids to get restful sleep.*
Clean Label Project® Purity Award
Our products were independently tested by Clean Label Project® for harmful chemicals like heavy metals, pesticides, and plasticizers, exceeding typical industry practices.
45 Day Money-Back Guarantee¹
Approved by Pediatricians,
Backed by Science.
Our multivitamin is based on clinical studies, safety tested for toddler eating, and contains essential nutrients and doses specific to toddler stage, diet, and size.
Parents and pediatricians agree – our vitamins were designed just for toddlers!
"When I choose vitamins, I consider their quality and safety records, ingredients, dosage, and testing protocol. First Day has created an excellent supplement for children."
- Leann Poston M.D, M.Ed, MBA, Pediatrician and Medical Educator
80%
of toddlers don’t eat enough fruits and veggies.
50%
of toddlers are deficient in choline, a critical nutrient for brain development.
90%
of the brain develops before the age of 5.
82%
of customers prefer First Day over other vitamin brands.1
Over 800,000 Parents Are Helping Their Kids Reach Their Full Potential
Scientifically designed to fight nutrient deficiencies that can impact appetite, brain development, and healthy growth.*
Formulated with Purpose
Packed with 10 Key Vitamins to Support Critical Areas for Optimal Growth and Development.*
Choline
Brain Development*
Vitamin C
Immunity Strength*
Vitamin D3
Bone Support*
Vitamin B1
Brain Health*
Vitamin B2
Focus Support*
Vitamin B6
Energy Support*
Folate
Cell Development*
Vitamin B12
Blood Cell Health*
Vitamin A
Vision Health*
Vitamin K2
Heart Health*
Choline
Brain Development*
Vitamin C
Immunity Strength*
Vitamin D3
Bone Support*
Vitamin B1
Brain Health*
Vitamin B2
Focus Support*
Vitamin B6
Energy Support*
Folate
Cell Development*
Vitamin B12
Blood Cell Health*
Vitamin A
Vision Health*
Vitamin K2
Heart Health*
See the difference essential nutrients can make for your toddler’s health and wellness.
"I truly believe in our mission of bringing better health to families."
After learning about the massive amounts of sugar typical in multivitamins, the lack of science-backed formulas, and the need for toddler-specific formulas, I wanted to help parents by raising the bar in toddler nutrition.
We’re so confident that First Day will help you get the results you want. If within the first 45 days you find yourself not completely satisfied, we’ll give you your money back - no questions asked.**
Alice Li, Founder
**We offer a 45-day satisfaction guarantee for returns. It covers 45 days starting from the day that you place an order and includes only the very first purchase of any product so that families can try our gummies - for any reason you aren't happy with your vitamins. Please note that we will refund up to $100 so that you can try up to 3 bottles of our gummies risk free. If you would like to order more than 3 bottles in your first order, we recommend that you ordering less so that your family can try them first. Thanks so much for your understanding!
1. Based on a survey of First Day customers
*These statements have not been evaluated by the Food and Drug Administration.
This product is not intended to diagnose, treat, cure or prevent any disease.