Kids Vitamins That
Get Nerdy

• • Hi there, I'm Alice, the founder of First Day. It's a crazy time in history. There are so many families worried about the future and our health, including my own. Our families need good health more than ever.
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• I'm proud to be making vitamins backed by real science, not snake oil. Our kids deserve vitamins designed for their health, made with ingredients that we can actually understand and pronounce. This belief drove me to create First Day. That's why I teamed up with Harvard and Yale pediatricians and scientists.
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• These uncertain times have only served to emphasize the importance of our mission - to make good health more accessible. I'm excited to introduce you to our family because we're in this together. ❤️
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A great kids vitamin should be based on real science, use the best ingredients, and taste great. Simple, right? But behind these simple concepts are years of scientific research, innovation, and design.

We opted to pick the best from each. The end result? A gummy vitamin that’s actually designed for your child's health and one that they definitely won't let you forget about in the morning.

We traveled the world to source ingredients that we're proud to share.

• A blend of 27 organic fruits and veggies harvested fresh from farms
• We never use any corn syrup, artificial flavors, synthetic colors, GMOs, gluten, or common allergens

Designed to be loved by discerning moms and kids alike, our vitamins are a treat every day.

• • Natural flavors from fresh kiwis, citrus fruits, and vine-ripened berries
  • Up to 80% less sugar than other brands
  

Unlike other brands, we designed our vitamin using the latest scientific literature so you know you're getting the latest.

• Our team of experts evaluated over 35,000 research studies on nutrition and pediatric health
• Advised by experts in preventative nutrition from Harvard and Yale School of Medicine

Other children vitamins often have more than double the amount of sugar. That's crazy. They are loading vitamins with sugar and getting away with it. We prefer giving you vitamins that are healthy and rely on real fruits and vegetables rather than create sugar bombs disguised as vitamins.

We spent two years developing this vitamin for kids because every little detail matters.

We refused to settle and went through 39 different prototypes. Our vitamin was tested and refined by scientists, doctors, and most importantly, discerning parents like you.

The final result? A vitamin designed specially for kids, made with organic, absorbable ingredients. We hope you love it as much as we do.

We're confident this is the best vitamin you'll ever give to your kids. But we understand you may be skeptical. So give it a try...worry-free!

Try it out. Have your kids try a gummy and you can sneak a taste of one too. If you're still not happy, just send it back.

If you're not happy, simply return them for a full refund.

If you're not happy, simply return them for a full refund.

** We offer a 45-day satisfaction guarantee for returns. It covers 45 days starting from the day that you place an order and includes only the very first purchase of any product so that families can try our gummies - for any reason you aren't happy with your vitamins. Please note that we will refund up to $84 so that you can try up to 3 bottles of our gummies risk free. If you would like to order more than 3 bottles in your first order, we recommend that you ordering less so that your family can try them first. Thanks so much for your understanding!

• • • ¹ - Compared with: Flintstones Vitamins Chewable Kids Vitamins; Nordic Naturals Nordic Berries; SmartyPants Kids Formula